News Flash - January, 2009

A TOTALLY UNIQUE VEGAN “ICE CREAM” CONCEPT OPENS IN THE EAST VILLAGE

Stogo offers the ultimate quality in dairy-free, vegan ice cream, a brand-new artisan line developed by Steven Hirschhorn and Robert Sedwick, along with international ice cream consultant Malcolm Stogo. When you walk into this intimate dessert shop you enter a world that is truly magical created especially for consumers who are looking for a product that is healthier, incredibly delicious and uniquely suited for the sophisticated New York, health-conscious palate. You are probably thinking, “How could a soy-based product be good?” This is not only good, but simply the best!

FLAVOR LINE

  • Coconut Vanilla Bean - Our cream of coconut base with pure vanilla extract and black vanilla specks from Madagascar is simple but quite delicious!
  • Coconut Chocolate Cream - Rich chocolate silky flavor that is truly decadent!
  • Bananas Foster - Bananas, caramel, and rum blended together to make an incredible dessert.
  • Bittersweet Chocolate - This smooth and delicious bittersweet chocolate blended with cocoa is the flavor that inspired the creation of STOGO. When we discovered that our chocolate could work in a soy base, we knew we had a winner.
  • Chocolate Brownie Fudge - A very decadent chocolate flavor with outrageous vegan brownies and fudge is over the top.
  • Chocolate Hazelnut - A mix of chocolate and hazelnut is an Italian favorite known as “Gianduja” in Italy.
  • Chocolate Chip Cookie - Vegan chocolate chip cookies and delicious chunks of chocolate make a great ice cream flavor.
  • Chocolate Chunk Mint - Mint chocolate with chunks of chocolate is the best flavored mint you will ever taste.
  • Coffee - This is a rich deep coffee flavor for coffee aficionados.
  • Coconut Almond Joy - This is vanilla based with coconut, fudge and almonds--just like the candy bar, only vegan, of course.
  • Creamsicle - Vanilla ice cream mixed with orange sorbet—just like eating a Creamsicle bar but better.
  • Vanilla Chocolate Chip - Vanilla ice cream with chocolate ribbons that melt in your mouth with every bite.
  • Cardamon Pistachio - WOW, what a great tasting flavor with cardamom to bring out the full flavor of the pistachio.
  • Spicy Chocolate - Pepper is used to spice up the delicious chocolate to produce a very, very, spicy chocolate ice cream.
  • Salted Caramel Pecan - Our unique vegan caramel base with swirls of salted caramel and pecans combine to create a terrific out of the box flavor.
  • Chocolate Orange - The note of orange zest highlights the rich chocolate to create a truly mouth-watering flavor.
  • Mango - Fresh mangoes mixed into our vanilla to create a smooth, delicious flavor.

  • Strawberry - Strawberries are mixed into vanilla that is bursting with flavor.
  • Coconut - Coconut mixed into vanilla is as smooth as silk.
  • Mixed berry - This delicious flavor combines strawberries, blueberries and raspberries, and convinced everyone that there should be a STOGO!
  • Green Tea Chai - Made with green tea and chai, a perfect afternoon quencher.
  • Pomegranate Chip - Our newest flavor combines the 2009 craze of pomegranate fruit with chocolate swirls.

STOGO is committed to providing a line of soy, coconut and sorbet flavors that is decadent and delicious and 100% DAIRY FREE. We use only the freshest ingredients from around the world with no cream, milk or butter.
At STOGO you are invited to explore our vegan ice cream flavors; each is created with a passion for excellence (Malcolm Stogo’s trademark) from something as simple as Coconut Vanilla Bean to exotic and sensational flavors like Pomegranate Chip and Green Tea Chai.
And for an added touch, there is a line of delicious vegan toppings, cookies and brownies from BabyCakes, and hot chocolate and espresso served with soy milk.

WHAT OTHERS ARE SAYING ABOUT STOGO

“This is my dream ice cream: organic, dairy-free, agave-sweetened perfection. The Pomegranate Chocolate Chip is ridiculous!”

“Although I was sad to see my shoe repair guy close up shop, I think my lactose and gluten intolerant boyfriend (yeah, I know, it's brutal) has never been as excited about an eating establishment as he is about Stogo, the place that moved into the space.  Not only do they sell lactose-free ice cream (try the mixed berry- yum!) but they also sell gluten-free treats from Babycakes!  And the stuff is really good, unlike a lot of the "fake" food that we end up eating due to his various digestive issues. . . Definitely give it a try.”

“Everything's vegan at Stogo: the original recipe ice cream, the Babycakes cupcakes, the raw hot chocolate...and it's delicious. The cupcakes don't taste like normal cupcakes, but they're really good and the frosting was a new texture to me, which left me wanting more. (I don't know what it was made of.) The chocolate/coconut mix of Stogo ice cream is awesome, and the pistachio, too. All of them were creamy, tasty and addictive. But it's not ice cream; it's soy-based ice cream sweetened with agave nectar. The ginger cookies were great as well. Definitely worth a visit.”

159 East 10th Street, New York   NY 10003, (212) 677-2301

79 Edgewood Avenue | West Orange | NJ 07052 | Tel: 973-669-1060 | Fax: 973-669-1062 | E-Mail: malcolm@icecreamuniversity.org
Copyright © - Malcolm Stogo Associates - 2010